Mission:
  
  For the user: the intentions of services to customers, so that human life colorful.
  
  Staff: to create space for development to enhance the value of staff, improve the quality of life.
  
  For the community: to promote the healthy development and serve the community the progress of civilization.
  
  Business philosophy:
  
  Integrity! Realistic! Innovation! Efficient! responsibility!
  
  Moral principle:
  
  Rather lose money, never lose credibility;   Clear vain man, honest work;
  
  Work better, others in good faith and pragmatic;   Business regardless of size, should be treated equally;
  
  Corporate style:
  
  Serious, responsible, strict, active and efficient
  
  Serious: excellence, inquisitive
  
  It is responsible for: the courage to take responsibility for in the end
  
  Strict: strict management, grueling. Self-discipline, strict law person, strictly in work processes, strict reward and punishment.
  
  Active: Active accept the task, take the initiative to assume responsibility, take the initiative to identify problems, take the initiative to improve and perfect.
  
  Efficient: clear work plans, rapid response. Done something today, tomorrow leave space.